abc rubiks is a kinetic typeface created through a stop-motion photography technique. All of the visuals and sounds are formed entirely from real Rubik’s cubes. Staying true to creator Erno Rubik’s design, the typeface combines both form and function to showcase the essence of the cube – from its shape, to its motion, to its colorful design. Through this typeface, we strive to promote the practice of cubing through the traditional art of typography.